Varo Bank Adds Zelle, Bringing Safe and Secure Money Transfers to its Mobile Banking App – Finovate

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  • San Francisco, California-based digital bank Varo has added popular money transfer solution Zelle to its mobile banking app.
  • The integration will bring safe and secure money transfer capabilities to Varo’s more than six million accountholders.
  • Founded in 2015, Varo Bank is the first neobank to offer Zelle to its customers.

All-digital Varo Bank announced this week that it will offer money transfer solution Zelle in its mobile banking app. Varo is the first financial institution of its kind to offer Zelle in its app without having to partner with a bank. A safe way to send and receive money from friends, family, and trusted small businesses, Zelle has more than 150 million current users who access the technology via their banking apps.

“Adding Zelle to our product lineup is our bank charter in action,” Varo Bank founder and CEO Colin Walsh said. “We are excited to welcome millions of Americans to access Varo’s full range of benefits on our modern, secure, digital banking platform that now includes the ability to quickly send and receive money.”

Customers who have made a qualifying direct deposit in the last 31 days are eligible to enroll in Zelle at Varo. Additionally, those customers that have made any Zelle transaction in their Varo Bank account before November 3, 2022 are grandfathered into the program and will also be eligible to enroll in Zelle at Varo.

“Varo Bank customers will now have a way to send money to friends, family, and others they trust, whether they need to pay back a friend for dinner, split the cost of rent with a roommate, or pitch in for a group gift,” Early Warning Services Chief Product Officer Kash Baghaei said. Early Warning Services is the network operator of Zelle.

The addition of Zelle is part of Varo Bank’s effort to reimagine banking by giving customers the tools they need to become financially resilient and enhance their financial well-being. Other examples of these solutions include the company’s Varo Believe, a secured card to help consumers build credit, and Varo Advance, which enables users to borrow up to $100 with no interest and a simple fee based on the amount of the advance that tops out at $5.

“Varo Advance was created to meet the short term credit needs of millions of Americans, and it continues our commitment to provide customers the strongest possible foundation for their financial success, with instant availability and low, transparent pricing,” Walsh said.

Launched in 2015 and headquartered in San Francisco, California ,Varo Bank offers an all-digital alternative for financial services consumers. The institution provides a bank account with no credit check, no minimum balance required, no monthly fees, and no overdraft fees. Accountholders have access to more than 55,000 fee-free, Allpoint ATMs in locations like Target, CVS, and Safeway. Varo Bank cardholders can get up to 6% cashback when they use their Varo Bank debit or Varo Believe card at select brands.


Photo by Pixabay

Go to Publisher: Finovate
Author: David Penn