TikTok now has a new CEO: Disney’s Kevin Mayer

0
182
TikTok now has a new CEO: Disney's Kevin Mayer

Kevin Mayer, the executive who spearheaded the Disney+ launch, has left Disney to join ByteDance as the CEO of TikTok. With this move, Alex Zhu, the current president of TikTok, will assume the role of ByteDance’s VP of product & strategy.

In 2018, when Disney started its direct-to-consumer & international unit, Mayer became its head and began working on the company’s streaming services. Apart from launching Disney+, he helped the company launch ESPN+, and was a key part in acquiring 21st Century Fox, which made Disney a majority stakeholder in Hulu and India’s Hotstar.

Mayer was touted to become the company’s CEO. However, when Bob Iger left the firm earlier this year, he bypassed Mayer and handed over the crown to Bob Chapek, who was the chairman of Disney Parks, Experiences, and Products.

TikTok now has a new CEO: Disney's Kevin Mayer
Credit: Wikimedia Commons